Significance speaks to the value we add to people and culture, it is about building others up.

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BRAND EXPERIENCE

People will not remember everything you say, but they will remember how you made them feel. That feeling is determined by a number of different factors collaborated together to create an overall unforgettable or simple experience. We call that brand presence. With your niche presence, JST.B builds a world only you can claim. 

BRAND IMPACT

The highest tier of branding is the over impact it makes into the world. Whether it is a strategic partnership, giving donation, creating a foundation/non-profit, setting up a CSR or sustainability plan, we are here to build it with you that is specialized to your brand DNA. Our experienced branding experts will find the best way to genuinely impact the world around you.  

BRAND CONSULTING

I. BRAND EQUITY CALCULATOR  |  Brand Equity Survey

A brand needs to keep up and stay genuine and stay innovative.

JST.B begins working with clients by measuring each brand's equity. Brand equity quantifies the level you stand as a brand in being memorable, desirable, innovative, and impactful. Through this analysis, we are able to clearly gauge the business/organization's current stage and its potential options. Brands such as Coca Cola, Apple, Google, and Nike are usually ranked in the 90% percentile group, while other brands average around 45% - 60%. JST.B's Brand Equity Calculator is exclusive to our clients to access potential growth opportunities in creating strong, timeless brands. 

Your brand should clearly communicate what you do and why you're different.

II. BRAND UNIFICATION  |  MVN, History, Personal Story, Ethos, Values

A brand must know what they stand for and have a clear identity for others to stay loyal

There are many ways to say the same thing, but it is important to be consistent and authentic to your brand. Simply put, your brand is your promise to your customer. It tells them what they can expect from your products and services, and it differentiates your offering from that of your competitors. Your brand is derived from who you are, who you want to be and who people perceive you to be. At JST.B, we take time to understand the heart of your brand to communicate the core of who you are and what you stand for. 

How will you be remembered? 

III. BRAND EXPERIENCE  |  Social Media, Website, Presentations, UX, 5 Senses

A brand must stay relevant yet consistent to be desirable

Your presence is not necessarily determined by the things we see or the words we say. The experience we give to our customers can come from the environment around them and the senses they innately have. 

You can tell a lot about a brand by who their partnered with.

IV. BRAND COLLABORATIONS & PARTNERSHIPS  |   Strategic union analysis

A brand can make or break it just by its affiliations

Collaborations and partnerships are great when building a strong brand. The benefits are endless. However, many brands do this by pure emotions and trends instead of sitting down with a unbiased partisan to level out what the brand needs for a successful collaboration. Once we sit with our clients, we measure out what the partnership will be evaluated under and what neccesary rules must be set in place for a mutual positive outcome. 

PRINT DESIGN is a where your ideas comes to life visually to communicate a specific message or messages to a targeted audience

• Logos
• Color sets
• Decals
• Banners
• Brochures
• Business Cards
• Letterhead 
• Infographics 
• Promotional Products
• Additional Print Materials

PRESENCE is your accessible identity to the world. When done correctly, your web presence creates quality relationships, credibility, and most importantly, business.

• Name Creation
• Website
• Events
• Social Media 
• Media Kits
• Collaborations

DIGITAL CONTENT is meant to stand out as well as speak out for the brand as it flows with simplicity and with personality.

• HQ Videos 
• Professional Photography 
• Customized Presentations 

 What is your positive impact?

Whether it is a positive foot print environmentally, starting a foundation, partnering with a non-profit, or having sustainability part of your business model, we are here to walk along side you to get to where you want to be.